Ready to get out of the day-to-day operations of your business?


You've got magical things to do...  

Lives to change... 

Legacies to leave...  

And a Rich Fulfilled Life™ to live...


You can't do that when you're stuck putting out fires, working all the damn time, and feeling exhausted from having way too much dependent on YOU!

When too much depends on you, the business stops being a vehicle for your vision and starts feeling like a weight you can't put down.

IT’S TIME TO CHANGE HOW DEPENDENT YOUR BUSINESS IS ON YOU.


It's time to Simplify to Scale.

I'M READY TO GET OUT OF THE DAY TO DAY!

Getting your business to multi-6 or 7 figures took a whole lot of dedication and commitment!


If no one's told you this lately, you're doing amazing (and have achieved something a surprisingly small number of businesses ever achieve)!


And yet, it probably feels harder now than it used to.

More moving parts. More decisions. More pressure. Less space to think.

Unfortunately every new level comes with a new set of challenges you need to break through to keep upleveling.... and things can feel messy, chaotic, and unsustainable.

But I don't need to tell you that, you're already living it...

This is the 'messy middle'.

It's something every business experiences, although not every business owner talks about it... and it's a sign that your business has outgrown the way it was originally designed.

Until you shift how your business is structured, growth will continue to bring:

  • More complexity and expenses
  • More demands for your time
  • More pressure on systems and team
  • More dependence on you for decisions, direction, and delivery

Trying to push harder inside a structure that no longer fits is what creates the exhaustion and constant pressure you’re feeling now.

I'm curious... which of these are the biggest challenges for you right now?

  • You feel trapped with too much dependent on you

  • Expenses are growing faster than your revenue and profit margins are down

  • There is so much complexity, it's hard to keep up with all the moving parts

  • You've hit a plateau you can't seem to break through (no matter how many strategies you implement or how much mindset work you do) 

  • You are a high achiever and willing to do the work, but you are working way too much and want your life back

  • Your team needs so much oversight that you question if they are really helping you grow or simply adding to your expenses (and your overwhelm)

  • You're exhausted from constantly doing MORE and not seeing the results you want fast enough (and it's completely draining you)

  • ALL OF THE ABOVE!

Well, take a deep breath and imagine this. What if...


Your business keeps moving forward - growing, serving clients well, generating revenue and profit - without you at the center of everything.

You reclaim 10+ hours every week - for strategic thinking, for your family, for the parts of the business you actually love.

Your team owns their areas so completely that you can step back and focus on being the visionary your business needs.

How would that feel?

Like you finally have the business you thought you were building in the first place...

YES, THAT'S WHAT I WANT

This is exactly what we create together inside:

The extraction program for visionary founders

How Simplify to Scale Works

We don’t solve this by adding more tactics or tools.

We don’t solve it by hiring a bloated team and layering on more management.

We don’t force massive change your business can’t absorb when it's already overloaded.

We solve it by stepping back, simplifying what’s become overly complex, and redesigning the foundation of your business using the Lean Scaling System™ - our proven framework for scaling through the messy middle.

Inside Simplify to Scale, you redesign how your business operates so it no longer depends on you to function day-to-day.

This isn’t about simply hiring a right hand person or implementing SOPs. Those don't give you freedom on their own.

We help you install a simplified and scalable ecosystem where:

  • Your team knows what they own and can move forward confidently
  • Your systems support decisions instead of creating more questions
  • The business keeps running even when you step back
  • You get your time back for vision, strategy, and growth

This is how you make your big, bold vision a reality without burning yourself out.

YES PLEASE! TELL ME HOW TO GET STARTED

GET RESULTS LIKE THESE

"Fast forward less than 6 months and I'm bringing in 17 times more revenue than before, onboarding new clients every month, and also hired to help me continue to scale even more."

GET STARTED NOW!

What You Get Inside Simplify to Scale

There is a reason why you are still stuck in the day to day of your business even after everything you have already tried...

Your business was designed to run WITH you, not WITHOUT you.

To truly step back in a way that sustains, you need to redesign three interdependent layers of your business.

We do this over 2 phases, starting with a series of three 30-day sprints followed by 9 months of strategic advisory.

Phase 1: The Founder Extraction Intensive

3 focused 30-day sprints to diagnose, build, and implement your path to freedom


Getting yourself out of the day-to-day is not an overnight solution (or you would have successfully done so by now)...

But you can start to feel relief and make significant shifts within only 90 days when you have crystal clarity on what's keeping you trapped and a personalized roadmap to founder freedom.

That's exactly what the Founder Extraction Roadmap delivers, over three 30-day sprints that follow the same powerful structure:

  • Digital Assessment: Diagnose exactly where dependency exists
  • 4 Live Weekly Working Sessions: Guided implementation of the highest-impact changes + development of your founder extraction roadmap

You get immediate results in each sprint while building toward complete extraction.

Sprint 1: The Business Model

What your business does and how it makes money

We ensure your business and offers are aligned with your vision and identify where there is unnecessary dependency on you. We redesign a Lean Scalable Business Model™ so value and profit are maximized and less dependent on you. 

The result? A business model that works without you involved in everything.

Sprint 2: The Operating System

How work actually gets done and delivered

We implement the Lean Business Operating System™ (LBOS) and streamline how offers get delivered, outcomes are achieved, and decisions are made. We build systems for work to flow and problems to get solved without needing you.

The result? Decisions get made and work moves forward without waiting on you.

Sprint 3: The People System

Who owns what and how they operate

We redesign your Lean Dream Team™ with roles based on ownership, results, and high-performing, self-led practices. We equip your team with performance systems and the context and authority to know how to be successful.

We design an AI-enabled team, putting people where human touch is critical and most impactful and then leverage tech and tools where it's not.

The result? Your team confidently owns outcomes without you directing traffic and your people investment goes where it will have the biggest impact.

While you won't be fully extracted in 90 days, you will have:

  • Crystal-clear diagnosis of what's keeping you trapped
  • The infrastructure that makes stepping back possible
  • Immediate relief (most clients reclaim 5-10 hours / week)
  • Your roadmap for founder freedom and sustainable scaling
  • Forward movement instead of another plan gathering dust

And this is just the beginning...

Phase 2: The Visionary Collective Think Tank

9 months of continued scaling advisory, integration, and leadership evolution

 

What most founders don't realize is that getting out of the day-to-day takes more than redesigning the systems and structure, although that is a critical step.

You also need to evolve from operator to true visionary leader.

From making every decision to trusting your team to make them.

From being in the center of everything to setting clear direction from above.

From controlling outcomes to empowering ownership.

This identity evolution doesn't happen overnight, and it doesn't happen alone.

The Visionary Collective Think Tank is where you integrate the structural changes with your leadership transformation.

Where you develop the mindset, skills, and confidence to lead a business that scales without you at the center.

Where you become the type of leader that enables your business to keep growing and delivering a high quality service even when you're not driving everything.

You get access to twice-monthly calls exclusively for visionary founders going through this same evolution:

  • Real-time leadership coaching on stepping into your next-level identity - learning to trust your team and lead with vision instead of to-do's
  • Strategic problem solving on current challenges through the lens of "what would the leader I'm becoming do here?"
  • Ongoing scaling advisory as your business evolves and your role transforms
  • Peer accountability with other founders making the same identity shift
  • Insider market intelligence so you stay ahead while your team executes

This is where systems meet leadership and where the transformation becomes permanent.

This is where you become the visionary leader your scaling business needs - not the operator it's outgrown.

The Result:

More time. More profit. More alignment. More fulfillment. More freedom.
And a business that runs and scales without you at the center.
APPLY TO JOIN SIMPLIFY TO SCALE NOW

TRANSFORM YOUR BUSINESS LIKE THIS

"I own a design business and we were stuck. We knew that there was a lot of growth ahead of us but we were having trouble getting there. One of the things I liked the most about Crista’s program is that in order to scale I knew I needed something, but I didn’t know what it was. 

If you want to save time, grow your team, build systems that work, and continue to work at a bigger level, that’s what you are going to get from her program and I can not recommend it enough.
 
Crista’s program is phenomenal and amazing for that. It has already saved us more than 10 hours a week, which is huge. That’s a day's worth of work so that I can focus on the things that I need to as the CEO of my company."
GET STARTED NOW

Hi, I'm Crista Grasso.

A scaling strategist, operations alchemist, and Founder of the Lean Scaling Co & Strategic Ops Institute.

For 30+ years, I've helped businesses scale simply and sustainably, from Fortune 500 companies to small businesses like yours.

I specialize in implementing complete ecosystems for scaling success that let you elevate your focus to thought leadership and legacy work instead of daily firefighting.

I created the Lean Scaling System to fill the gap for businesses scaling through the messy middle - so you can streamline operations, scale profit and impact, and get out of the day-to-day.

Because you didn't build this business to become trapped working IN it.

I don't believe you need rigid or complex solutions to achieve results. You want to scale in simple and sustainable ways, which is both my superpower and my passion.

SAVE TIME LIKE THIS

“Crista and her team provide an environment that truly sets you up to succeed. Having calls and access to resources and templates led to systematic, real-time progress within our business.

 

The hiring section alone saved us countless hours of work and re-workI can't recommend this program enough!”

Let's Simplify to Scale Your Business Together


Simplify to Scale is a high-touch engagement designed for founders who are ready to get out of the day-to-day and build a business that can scale successfully without them.


We offer 3 options to meet your business where it's at in this current season:

1. Guidance

Done-by-you - with our expert guidance

For founders who want to lead the reset themselves, with clear & personalized direction, frameworks, and advisory.

2. Mentorship

Done-with-you - we train & mentor your team to lead

For founders who want their leadership team equipped to fully take ownership of the day-to-day and lead scaling.

3. Partnership

Done-for-you - our team becomes your dream team

For founders who want the fastest path out of the day-to-day with expert advisory + hands-on implementation.

Apply Now to Simplify to Scale Your Business

INCREASE REVENUE LIKE THIS

“We were ready to take our business to the next level and what we needed was a way to scale our business in a systematic way.

Crista’s program enabled us to create a vision for the future and build prioritized action plans to achieve that vision.

What set this apart from any other program was how we could directly apply the tools, techniques, and strategies in a no nonsense manner to focus on the systems that needed to be there for long-term sustained growth.

If you want to grow your business in a sustained systematic way, and not burn yourself out, we highly recommend this. We grew our revenue over 60% as a direct result.”
GET STARTED NOW

DISCOVER THINGS LIKE THIS

"As an entrepreneur and screenwriter, I’ve been doing this work for over a decade and it’s been so amazing to learn how to optimize my business and lean it out. 
 
I had absolutely no idea how complicated I made my business, how I wasn’t using certain resources effectively, how much time I was spending on activities that weren’t lending themselves well to my bottom line.

 

I am now able to spend less time IN my business and more time ON my business, and even more important than that, I’m able to focus on activities that feel more pleasurable to me and really allow me to operate in my zone of genius. "
GET STARTED NOW

Scaling your business shouldn't feel like pushing a boulder up a mountain, just waiting for it come rolling down over you.

Let's simplify and streamline how you scale!

APPLY TO JOIN SIMPLIFY TO SCALE NOW

Frequently Asked Questions

APPLY TO JOIN SIMPLIFY TO SCALE NOW

Ready for a more aligned, impactful, and profitable business? One that actually gives you freedom and fulfillment instead of more stress and overwhelm...

Don’t let another day go by feeling trapped by the very business you created.


Join Simplify to Scale today
and start transforming your business into a well-oiled machine that can scale simply and sustainably, without you having to be involved in every detail.

Apply to Join Simplify to Scale Now

When you have more to do than time, it can be tempting to put off investing in change.

But what does it cost you to wait?

Every week you wait costs you:

  • Time you'll never get back
  • Declining profit margins 
  • Growing team dependency
  • More complexity to untangle
  • Missing life moments that matter

Here's what happens when you start now:

  • Immediate relief in the first 30 days
  • 5-10 hours back per week within 90 days
  • A clear extraction roadmap (no more guessing!)
  • Growth without you being the bottleneck
  • A business that works FOR you

You've proven you can build a successful business... now let's make it sustainable.


Your application takes 3 minutes. Your transformation starts now.

APPLY NOW TO JOIN SIMPLIFY TO SCALE

GET STARTED RIGHT NOW

“I wanted to scale my coaching business but knew that it needed to be simplified first.

I realized that I had been holding off on scaling because I believed that a bigger business would require more work and I was already at capacity.

Crista's method made it not only possible, but actually gave me a proven process for doing so.”

GET STARTED NOW!