Scaling your business doesn’t have to take up more of your resources. In Episode 35 of the Lean Out Your Business Podcast, I share multiple ways you can 3x your profitability without spending more money or more time.
If you have an online course, you most likely are driving leads through an online workshop and more often than not, attendees at those workshops found you through paid Facebook ads. You could increase your revenue by spending more money on ads or by having more frequent workshops but both of those options will cost you resources (either in time or money).
The good news is that you have more than those two options when it comes to scaling your online business and the other options don’t have to eat up your resources.
Whether you are going to pay for Facebook ads or choose to scale in one of the ways we discuss in Episode 35, you are going to need to know your numbers.
- How many people currently show up for your workshops?
- Of the people who sign up how many show up during the live workshop?
- Of the people who participate in the workshop how many convert to paying customers?
Once you know these numbers, we can look at ways to improve them and increase your profitability.
In today’s episode, you'll learn:
- What it looks like to drive leads through an existing workshop and paid ads
- Traditional ways to pay for scaling
- Two ways you can scale your profitability without using more resources
- How to incentivize workshop participants to show up live
- How to address objections
- How to transition potential clients from consideration to conversion
- A bonus tip on how to decide what to scale
This type of coaching is one small example of the way I work with my clients in the Simply to Scale Business Accelerator course. If you are interested in scaling your business don’t miss your chance to apply by visiting us at leanoutmethod.com/scale or scheduling a call at scalingstrategycall.com
Tune into Episode 35 of the Lean Out Your Business Podcast
"See what's working in your business & focus on optimizing it." -Crista Grasso Click To Tweet
by Crista Grasso
Crista Grasso is the Founder of Lean Scaling Co and Strategic Ops Institute and the host of the Simplify to Scale Show.
She developed the Lean Scaling System™ to make scaling simple and sustainable for service-based businesses in the messy middle of $1M - $10M. She specializes in elevating the founder out of daily operations and into visionary leadership and in certifying fractionals and consultants to be able to effectively and strategically scale the businesses they partner with.
